USDA | Hungry Pests

Invasive pests pose huge risks. We supported the Animal and Plant Health Inspection Service (APHIS) within the U.S. Department of Agriculture with attention-grabbing content.

The Spotted Lanternfly

We developed a range of materials to help businesses in quarantined areas fight off the spotted lanternfly: bumper stickers, coasters, magnets, fact sheets, checklists, and more!

Social posts helped amp up urgency for the general public by relating the threat of the spotted lanternfly to products consumers hold dear.

Egg Masses

We supported efforts to eradicate egg masses with a fun video plea from the trees.

Vin Vasive

We used Vin Vasive as an eye-catching conceit to share intel about safe plant practices.

Detector Dogs

We supported recruitment efforts for detector dogs – certain breeds who work for the USDA sniffing out suspicious cargo.

Credits:
Creative Directors: Ron Ordansa, [Redacted]
Graphic Designers: Anthony Manzanares, Danielle Zadra, Alexx Weincek
Copywriter: Me! Alison Klein
Motion Designers: Richard Jones, Bobby Craig

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