Recovery Month PSAs
The Substance Abuse and Mental Health Services Administration asked us to create several PSAs to reach different audiences with targeted messages.
Don’t Do Meth
This PSA to discourages at-risk populations from trying meth. We needed a warning that wouldn’t melt into the background.
SAMHSA | Meth Match | :60 TVA PSA
Here’s part of the mailer we designed for PSA directors.
Credits:
Executive Creative Director: Joel Machak
Executive Producer: David Butler
Designer: Matt Kaler
Copywriters: Joel Machak, Me! Alison Klein
Substance Use + Pregnancy
This TV/Radio PSA helps new and expecting moms understand the risks of using marijuana while pregnant or breastfeeding and offers help in a friendly, nonjudgemental way.
SAMHSA | Lullaby | :60 TVA PSA